Jun 10, 2003

World's Most Watched Internet Ad?

New Honda commercial in the UK.
There are no computer graphics or digital tricks in the film. The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day. By the time it was over, they were ready to change professions. The 2 minutes cost six million dollars and took three months to complete
Post a Comment